Best States for Startups: Launch Your Business in These Top Ten Locations

Unlock a fresh perspective on business, where insightful strategy meets an unexpected spark of genius
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You’ve got the entrepreneurial itch? You’re not alone. Millions of Americans are taking the plunge and starting their own businesses. But where should you set up shop? That’s the million-dollar question.
It’s not just about having a great idea. Location matters. Some states are simply more friendly to startups than others. Want to know where you have the best chance of success?
Booking. com for Business did the research for us. They looked at data from the U. S. Bureau of Labor Statistics and the U. S. Census Bureau. They figured out which states give startups the best shot at thriving.
Big City Dreams? Not Always the Best
You might think of San Francisco or New York as startup hubs. And they are! These cities have tons of startups. But, surprisingly, California as a *state* only came in 10th place overall.
Why? Even though California has a high number of startups, the 10-year survival rate isn’t as good as you might think. Only 35% of those businesses make it that far.
The Secret Sauce: What Makes a State Startup-Friendly?
Researchers looked at a few key things to score each state:
- Total number of startups
- Startups per 100,000 people
- 10-year survival rate
They gave each state a “startup opportunity score” out of 10. Who came out on top?
The Top 10 States for Startups
Ready to find out where your business might have the best chance?
1. Montana
Think big sky, big opportunities. Montana snagged the top spot with a score of 9. 55. A 41% 10-year survival rate helps, too. They have 422 startups for every 100,000 people.
2. Oregon
Known for its quirky vibe and outdoorsy spirit, Oregon comes in second. A solid 355 startups per 100,000 people and a score of 8. 00 make it a strong contender.
3. Nevada
It’s not *all* gambling in Nevada. The Silver State boasts a score of 7. 20 and 368 startups per 100,000 residents.
4. Utah
With a thriving tech scene and a focus on innovation, Utah is a great place to launch. It has a score of 7. 15 and 382 startups per 100,000 people.
5. Florida
Sunshine and startups? Florida has a large number of new businesses and a score of 7. 10.
6. Wyoming
Don’t overlook Wyoming! This state has a surprising number of startups relative to its population. A score of 7. 10.
7. Idaho
Idaho is growing fast, and so is its startup scene. It has a score of 7. 05 and 427 startups per 100,000 people.
8. Delaware
Small but mighty, Delaware offers a business-friendly environment. A score of 7. 00.
9. Vermont
Vermont proves that good things come in small packages. It has a high number of startups per capita and a score of 6. 85.
10. California
Despite its challenges, California still makes the list. Its sheer number of startups keeps it in the running, with a score of 6. 25.
The Takeaway?
Don’t just follow the crowd. Think about where your business will have the best chance to grow. These states might just surprise you!